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Online Shopping Vs. Offline Shopping. Trends and Future Development Predictions

Comparison between online and offline shopping will continue to gain attention in 2018. In fact, as early as now news about shutting down of some physical stores across the country abound the Internet. Does this mean more people are now favoring online shopping than commuting to brick-and-mortar stores? There is no denying that smartphones and tablets are making it easy for shoppers today to research business, survey products, read customers reviews, and even purchase goods. But there are still people who like to see an item in person and touch it before deciding to buy. That said, while physical stores are unlikely to go extinct soon, mobile devices will play a crucial role in people’s overall shopping experience. Mobile Shopping Mobile devices (i.e., smartphones and tablets) are expected to be critical players in the future of the retail industry. According to the latest statistics: Mobile devices account for more than half of online searches. 91 percent of “Daily Acti...

8 Tips for a Safer Online Shopping Experience

1. Always place orders from a secure connection If your computer isn’t protected from potentially malicious software, your financial information and passwords are at risk from being stolen (and everything else you store on your computer or do online). This concept is so basic, yet only a fraction of the U.S. population adequately protects their computers. Use a secure connection – make sure your computer’s firewall is on. If you’re shopping online while using a wireless network, it needs to be encrypted so someone who is lurking outside the house can’t collect your information. Avoid making any financial transactions when using a public network, as you may not know if it’s compromised. 2. Know the merchant and their reputation If you already know the store, shopping their online store is very safe. You can always walk into the local store for help if there’s a problem, and if you know others who have had consistently positive experiences with the online store, you can be reas...